Privacy Policy

Nightly Rest Labs (“Nightly Rest Labs,” “we,” “us,” or “our”) respects your privacy and takes the protection of your Personal Information very seriously.

This Privacy Policy (“Policy”) explains the types of information we collect, how we use and share it, and the choices available to you regarding that use.

This Policy applies to all information collected through our websites, social media channels, and in connection with your use of our products and services (collectively, the “Services”).

By using our Services, you agree to the collection and use of your information as described in this Policy.

1. Information We Collect

We collect information you provide directly to us, as well as information automatically collected through your use of our Site. This may include:

Information You Provide

• Identifiers: Name, email address, phone number, shipping and billing address

• Account Information: Login credentials, order history, and preferences

• Payment Information: Credit or debit card information (processed securely through Shopify, Shop Pay, or PayPal – we do not store full card details)

• Communications: Messages sent via email, contact forms, or social media

• Reviews and Submissions: Information you choose to share publicly on our Site or social media

Information Collected Automatically

• Device and Usage Data: IP address, browser type, operating system, and browsing activity

• Cookies and Pixels: Used to personalize your experience, analyze site traffic, and serve relevant ads through platforms like Google, Meta (Facebook/Instagram), and TikTok

2. How We Use Your Information

We use the information we collect to:

• Process and fulfill your orders

• Communicate with you about your orders, products, or account

• Provide customer support

• Send promotional emails, offers, or updates (you can unsubscribe anytime)

• Improve our products, services, and website experience

• Prevent fraud or misuse of our Services

• Comply with legal obligations

3. How We Share Information

We share Personal Information only as necessary to operate our business and deliver our Services, including with:

• Service Providers:

  Trusted partners who help us run our business — including order fulfillment (ShipOffers), payments (Shopify, PayPal), shipping carriers, analytics tools (Google Analytics), marketing platforms (Klaviyo, Meta, TikTok), and customer support systems.

• Legal or Safety Requirements:

  When required to comply with law enforcement, legal processes, or to protect our rights and property.

We do not sell Personal Information for money. However, some of our advertising partnerships may involve data sharing that could be considered a “sale” or “sharing” under the California Consumer Privacy Act (CCPA). You can opt out of that sharing as explained below.

4. Cookies and Tracking

We use cookies, pixels, and similar technologies to:

• Remember your preferences and improve performance

• Measure website traffic and marketing effectiveness

• Deliver personalized ads on other platforms

You can adjust cookie settings in your browser. Note that disabling cookies may affect your experience on our Site.

5. Data Storage and Security

Your information is processed and stored in the United States, where our servers and service providers are located.

We maintain technical, physical, and administrative safeguards to protect your data. However, no online system is completely secure, and we cannot guarantee absolute protection.

If you create an account, you are responsible for maintaining the confidentiality of your password.

6. Your Privacy Rights (California Residents)

If you live in California, you have certain rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including:

• The right to know what Personal Information we collect and how we use it

• The right to request deletion of your Personal Information

• The right to opt out of the “sale” or “sharing” of your information

• The right to correct inaccurate information

• The right to receive equal service even if you exercise your privacy rights

To exercise these rights, email us at help@nightlyrestlabs.com with “Your California Privacy Rights” in the subject line.

We may need to verify your identity before processing your request.

We do not discriminate against customers who exercise their privacy rights.

7. “Do Not Sell or Share My Information”

Some of our marketing and analytics partners (like Meta or Google) may collect data through cookies or pixels for advertising purposes.

To opt out of this type of data sharing:

• Email help@nightlyrestlabs.com with “Do Not Sell My Information” in the subject line,

  or

• Adjust your browser and ad platform settings directly:

  • Google Ads Settings

  • Facebook Ad Preferences

  • TikTok Ad Preferences

  
  

8. Retention

We keep your Personal Information only as long as necessary to fulfill orders, provide customer support, meet legal requirements, or maintain business records.

9. Children’s Privacy

Our Site is intended for adults and not directed to children under 13.

We do not knowingly collect Personal Information from children. If we become aware that a child has provided Personal Information, we will delete it immediately.

10. Changes to This Policy

We may update this Privacy Policy periodically. The latest version will always be available on our website with the “Last Updated” date shown above.

By continuing to use our Site, you agree to the revised Policy.

11. Contact Us

For privacy-related questions, data requests, or return-related inquiries, please contact us at:

Nightly Rest Labs

Email: help@nightlyrestlabs.com

Mailing & Returns Address:

Nightly Rest Labs

Aurora, CO 80011, USA